8 Steps To Create A Social Media Strategy For Your Business

Starting a business has become a trend, and many people are giving entrepreneurship a shot. As the pandemic rolled in and people were left to find new ways to earn a living, businesses, especially online businesses, became a way to make it happen. A component of your business’s success lies in how influential your social […]
6 Ways to Deal with High-Risk Orders on Shopify

Every year, Shopify breaks its personal records regarding revenue and user base. Shopify is considered one of the biggest eCommerce platforms in the world. This platform makes it easier for people to put their business on the internet or create an online store from scratch. However, just like in every other field, there is a […]
How to Build a Video Marketing Strategy in 5 Easy Steps

Imagine that you want to start a video marketing campaign. You have your cameras, microphones, and editing software already, and you are thrilled to begin your first project. How do you proceed? What distribution method will you use? And how often should they be posted? What kind of content should be created in order to […]
5 Tips to Improve the Performance of Your Marketing Newsletter in 2022

Have you recently decided to create a newsletter for your business? That’s a very smart decision. In 2022, email newsletters are particularly effective as a marketing method. To be exact, more than 30% of marketers believe that email newsletters are the best way to generate and protect leads today. Although newsletters are perfect for B2B […]
7 ways to use AMP emails to boost your online store sales

The introduction of AMP for emails has been game-changing for eCommerce websites. It has redesigned the way online stores use emails. Earlier, emails simply served as a channel for delivering information. Using AMP-provided abilities, customers can interact with different elements inside the email itself. AMP for emails allows users to create emails with dynamic elements within […]
How Conducting UX Research Can Help You as a Marketer in 2022

UX (User Experience) research is getting to know your users on a deeper level and better understanding their needs, wants, and issues they are facing. Understanding your users will better allow you to develop a product of their preference and keep them in mind for every decision-making process. So, are you struggling to figure out […]
How to Write a Sales Email – 5 Tips for Success

Buyers are swarmed with hundreds of sales emails day in and day out. Of the small percentage of emails opened and read, only a minute fraction of those calls to action will succeed. These realities have disheartened some marketers, who believe there are far more effective ways to communicate information than emails. Here’s where we […]
15 Ways to Make Your WordPress Site SEO Friendly

Creating a WordPress blog nowadays is super easy. But driving traffic to your website isn’t. If you don’t get traffic, you hardly can make any profit out of your website. This is one of the reasons many WordPress beginners end their blogging journey too soon. But don’t be demotivated by what I just said (the […]
11 SEO trends to watch out for in 2022

Are you looking to stay ahead of the curve in SEO? Keeping up with the latest changes in the industry is crucial for keeping your website ranking high and generating traffic. By preparing for these changes now, you can make sure your website is primed and ready to rank well into 2022. Here are 11 […]
5 Customer Experience Trends to Note In 2022

Aren’t you intrigued by how businesses have gone beyond limits to give a stellar customer experience lately? Whether a small business or large multi-national, the customer experience trends have witnessed a super-charged improvisation. Of course, the pandemic acted as a catalyst since businesses and marketers had to act dexterously to improve and enhance the customer […]